Category: communication strategies

WARRIOR of Persuasion and Negotiation

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Do you consider yourself, your brand or your company to be a prestige brand? Are you or do you hope to be catering to the higher-end of your market? Being a prestige brand takes a lot more today than just throwing a higher price on it. In this episode, we’re going to explore the nuances of what it means to be a prestige brand today. (more…)

Lady Trinity WARRIOR

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Do you ever feel like you’re holding yourself back? Not being your most confident, bold and unabashedly you for fear of “being too much?” Who better to learn from about being unapologetically you than drag queens! Today we’re talking about what you can learn about growing, managing and owning your confidence from drag queens to be fiercely you. (more…)

WARRIOR of Negotiation

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If you’re active on social media as a small business and are wondering, like many if it’s worth anything more than connecting with friends, this episode is for you. Today’s conversation is not about social media, but rather social selling and how social media is simply a tool that when used well can yield tremendous results professionally and personally. (more…)

WARRIOR of Nothing to Lose

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We all know in business that it takes more than one thing to be successful. But, if I had to say that there was one magic key or thing that everything else is built on, it would be knowing what makes you different, unique. This work is primarily what I do with my coaching clients— to help them discover their difference. It’s never been more important to stand out in this very noisy marketing world. (more…)

WARRIOR Circle


What does one of the most famous movie lines of all time have to do with your business and personal life? “I won’t be IGNORED, Dan!” You might be surprised. Or maybe not because this is the way my whacked mind works. Probably best you just listen to understand but let’s just say it’s not a bad idea to have just a little bit of crazy in you to get what you want out of life and your business. Is it your time to demand you not be ignored? (more…)

WARRIOR of Reflection

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Do you have too much stuff? Do your home, office and life need to be decluttered, so you can gain time to pursue all the things you as passionate about? I hope today’s episode inspires you to do more with less. And live your life with more freedom and flexibility. (more…)

Not taking things personally WARRIOR

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Of course as a Creative Warrior you are passionate about what you do. But are you committed to it? Are you committed to doing something with it? Are you committed to seeing your big dream become your reality? Are you committed enough to make it through the tough times? Today we’re talking about being Committed To Win! (more…)

WARRIOR Circle

Times change, people evolve, and understanding what society needs is an important part of success. In fact, being sensitive to changes is the optimal way to stay ahead of change so that you can adjust accordingly. I believe the world is in need of a new type of inspiration. Admittedly, in this episode, I may raise more questions than answer them. Because I’m not entirely sure what it will look like or what to call it, but I’ve been sensing a new need in the style of inspiration for quite some time.  (more…)

WARRIOR of Curiosity

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There’s branding, and then there’s branding with a twist! Find out how to get your brand to stand out in a competitive market. Take off your brand blinders and leave “me too” marketing behind. Today’s episode is full of tremendous insight and is followed by a fantastic opportunity by a truly gifted brand expert. (more…)

WARRIOR Circle

We have something truly special for you today. A two-part episode on the topic of Emotional Branding. You might be wondering, “what is emotional branding?” Emotional Branding is for businesses that need to trigger the emotions of prospective clients in order to stand out and gain their business. It’s the emotions that get them engaged and wanting to work with you. As a Creative Warrior, you are likely in a business where understanding the concept of Emotional Branding and having an Emotional Branding Strategy will serve you very well. Here’s how the two-parts work: (more…)

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Discover Your Ideal Customer’s Secret Language and Make Your Business Irresistible
In LINGO, serial entrepreneur, business coach, and host of Creative Warriors podcast, Jeffrey Shaw reveals how to make your business irresistible to your ideal customers by showing them that you “get” them.