Having an online “presence” is more than just being online. It’s your platform. A place to be noticed, share, give and receive. A place to get your message out and a place to be found. Not unlike a stage a speaker steps onto, it is your place to shine and communicate your unique gifts. Embracing this platform concept will fundamentally change the way you approach your website and your entire online marketing plan. If you are updating your website or even thinking about it, start by listening to this episode first.
Today’s guest is a serial entrepreneur. He is the CEO of Copyblogger which has been recognized by the Guardian and Advertising Age as one of the most powerful and influential blogs in the world. Brian Clark has been an expert on content marketing since 1998. His media company is behind the Rainmaker Platform, StudioPress, Scribe, Synthesis and the Authority training program and conference.
Brian has a world of knowledge and is a proponent of sharing information. He currently has 16 eGuides and a marketing program free for the taking. We had a great conversation about content marketing. The value of developing a platform based on valuable content and some meaningful thoughts on positioning yourself for online success.
It’s clear that this one-time attorney found his purpose and we are thrilled to be the benefactors of his passionate work.
Brian is offering a substantial FREE online marketing training course. I’ve taken it and it’s outstanding. Check out Creative Warriors Offers Page where you can grab Brain’s offer as well as check out the free gifts from previous guests.
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In LINGO, serial entrepreneur, business coach, and host of Creative Warriors podcast, Jeffrey Shaw reveals how to make your business irresistible to your ideal customers by speaking their Secret Language.