Category: Entrepreneur

WARRIOR OF VISION     

Sales is a fundamental aspect of all business. However, today when we think of sales the images that we conjure up aren’t usually too nice. We think of someone who is pushy or maybe even sleazy. How to be a good salesperson and what it takes to achieve success hasn’t changed over the last hundred years. Unfortunately, the way people try to get there has shifted in a more negative way.

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WARRIORS OF FOOD AND HUMOR     

Lessons in life come in various forms. Even through food! What you do when nobody’s watching says a lot about your character. That includes what you cook, and the way you cook it. If you really want to cook amazing dishes, you’ve got to be an optimistic person. Food is all about the energy that gets put into it, and the way it is prepared.

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WARRIOR OF WORDS    

When you’re in business all speaking is public speaking. The reality is that whether you realize it or not, every time you have an encounter with someone or a group you are stepping to the front of the room. To be an impactful business person you must master the art of speaking in every situation.

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WARRIOR of Reciprocity

Years of studying yoga taught me some interesting business lessons. There’s even a lesson in that for you. Always look for every opportunity to learn something about your business from a different perspective. This invites innovation and a different way of thinking. Sometimes the best differentiator in business is thinking differently. These are 5 valuable lessons you can gain quite a lot from. 
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SATORI WARRIOR    

In this world it is so important to do what you love. Finding your passion is what will lead you to a beautiful and fulfilling life. Following your passion means you’re waking up before your alarm goes off because you can’t wait to get started instead of hitting the snooze button five times.

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WARRIOR of Reciprocity

In this workshop-style episode, I’m going to ask you 4 questions that will help you align with your ideal customer. Not being aligned with your ideal customer is like trying to fit a square peg in a round hole. You will exhaust yourself and not get anywhere. Use this episode to help you discover exactly who you are meant to serve.  
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THE WARRIOR INSIDE    

When people come to you to buy something they aren’t trying to fulfill a basic need. They may come to you with what sounds like something basic, but it’s your job to find and understand the deeper need they are seeking. For example, when I was in the photography industry people weren’t just looking for a picture. They were looking for a magical moment. Maybe it’s a mother looking at those photos after the children have gone off to college. Perhaps it’s a couple looking to preserve the moment they said “I do”. No matter what your industry, you need to find that deeper need because chances are even the client won’t know what it is.

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WARRIOR of Reciprocity

My primary interest in this episode was to talk about a pattern I’ve been seeing that I think is important to point out. One that may make or break businesses moving forward. But in looking at this pattern, I couldn’t help but notice the process of noticing patterns in the first place. Whether they exist on their own or we project what we want to see. In the end, it’s about noticing in the first place. 
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WARRIOR OF EMPATHY   

Most companies shy away from social media, because they are afraid of complaints. They are worried an online presence will give opportunity for their brand to be tarnished by trolls and people who just want to complain about things. However, social media is a great place to engage customers. Using these outlets gives your consumers a voice that they want heard.

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WARRIOR of Reciprocity

Why is it so hard to ask for what you need? Does it even occur to you to ask for help? And if it does, are you clear on what to ask for? Learning to ask and believing there is a world of support available for you are essential to your success. This episode is practical and also, hopefully, inspiring. In order to get what you want out of life, you have to learn to ask.
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Discover Your Ideal Customer’s Secret Language and Make Your Business Irresistible
In LINGO, serial entrepreneur, business coach, and host of Creative Warriors podcast, Jeffrey Shaw reveals how to make your business irresistible to your ideal customers by showing them that you “get” them.