Category: Talking Stick

WARRIOR of Reciprocity

Usually when we look at happiness, we wonder why we are not happy or as happy as we’d like to be. Well, what about the opposite? What about wondering why you feel happy and how there are plenty of reasons why you shouldn’t be happy? That got me curious as to what the root of happiness is. What is it that prevails, that lies beneath the challenges and circumstances, that enables us to still feel happy? I’ve come up with things. For now anyway. I suspect this will be a constant exploration.
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WARRIOR of Reciprocity

The video for my TEDx talk at TEDxLincolnSquare came out last week. Along with messages of congratulations, many people have asked about how they too, can get the opportunity to speak at a TEDx event. In this episode, I not only offer some practical tips about what I learned from applying 13 times and crafting the talk, but also the wild story behind my talk. Buckle up! This is a brutally honest story about my journey to TEDx which will hopefully help you make your TEDx dream come true.
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WARRIOR of Reciprocity

It’s one thing to say “no” to what you don’t want to do anyway. It’s quite another thing to say “no” to things that you do want to do. Why would you? To make space for what you REALLY want to do. Now that’s commitment! Find out about the benefits of saying “no” and how making space doesn’t have to mean you’re forcing yourself to choose a niche.
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WARRIOR of Reciprocity

Do you know how it’s difficult to develop an elevator phrase or a 2-minute pitch? How hard it is to get your point across and say all that you want to say in a short period of time? Now imagine when it comes to getting the attention of a prospective customer or client in a noisy marketing world, you have 9 seconds or less to get their attention. That’s the challenge with branding. That’s why branding is a 9-second pitch. 
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WARRIOR of Reciprocity

What’s the fastest way to grow your business and be profitable? Should I tell you or make you listen to the episode? Hmm…..alright, I’ll tell you. It’s to only work with your ideal customers. Does that sound obvious? Then why do so many businesses accept whatever business comes along and never get ahead? You’ll have to listen to the episode to understand how working with your ideal customers is your #1 growth strategy and especially to hear what NOT to do.  
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WARRIOR of Reciprocity

Customer retention is one of the most important metrics for any business to follow. In this episode, I share my thoughts and practices about how to create amazing customer retention to prepare you to learn the strategy to do so from the guest on our next episode, Joey Coleman. Customer retention is a strategy, not a “nice to have.” For every customer that you retain, you make doing business easier and easier, year after year. 
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WARRIOR of Reciprocity

Like my TEDx talk, Validation Paradox: Finding Your Best Through Others, in this episode I clarify how working with your ideal customers also brings out your best. By surrounding yourself with people who can see more in you than you can see in yourself, you will rise to unimaginable heights. 
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WARRIOR of Reciprocity

After years of coaching clients through major pivots in their lives and having done more than a fair share of pivots in my own life, this episode will offer you some things to consider. There are several things that are inherent in making a change and pivot in your life. It will be very helpful for you to know what to expect.
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WARRIOR of Reciprocity

One of the more important topics in my book, LINGO, is about customer experience (Chapter 9). It’s very important we think about customer service different than we used to. Simply put, we should consider not giving the experience we want our customers to have, but instead, pay more attention to the experience they WANT. Have a listen and get the latest insights about how to be sure your customers have an awesome customer experience.
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WARRIOR of Reciprocity

By traditional definition, lingo means to speak the jargon of a group or individual. It’s important as we continue to discuss lingo and the lessons taught in my book, LINGO, that you understand how I define it. I define lingo as understanding someone’s essence. Ironically, to speak someone’s lingo is more about the unspoken word. It’s creating the energetic connection that you get each other and are speaking the same language. Yes, the words and jargon are important. But only after you “get” them.
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