Author: jeffrey-shaw

THE UNDERSTANDING WARRIOR

One of my favorite quotes that I live by is by Jim Rohn who said, “Your level of success rarely exceeds your level of personal development.” In many ways what Jim is referring to capacity. Expanding our capacity is one thing. But taking care of our capacity is just as important. 

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THE THOUGHTFUL WARRIOR 

In times of crisis it’s very easy to get caught up in the stress of the unknown. When emotions are running the show, it’s important to take a step back and look at data that can help clarify what your next steps should be. So, what is the research telling us about consumers right now? And how can we use that information as Self-Employed business owners?

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THE WARRIOR OF KNOWLEDGE 

It’s my belief that humanity has evolved in the best way possible over all the years I’ve been in business. These days people make decisions based more on energy than logic. And so I’ve begun to wonder: have we fundamentally changed or are we the same and what has changed is simply how we talk about business?

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WARRIOR OF RECIPROCITY

The most basic formula for success is the intersection of meaning and marketability. You have to connect the meaning of what you do to what the world wants. I share three amazing entrepreneurial journeys of clients I recently worked with in my Small Business Branding program. These stories will inspire you and get you thinking about your intersection of meaning and marketability.

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THE WARRIOR OF PHYSICAL STRENGTH  

We could all always use a little inspiration from time to time. Sometimes we seek it out. And sometimes it finds us at the just the right time we need to hear it. I consider myself intuitive and confident in my work. And yet, occasionally I stumble across some outside wisdom that reframes my perspectives in all the right ways. You just never know where the inspiration might come from.

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WARRIOR OF RECIPROCITY

Some people are feeling like they are walking on eggshells, afraid to say the wrong thing. Yes, there are a lot of changes in the world and in the U.S. that require a whole new level of consciousness about what we say and write. This is particularly true in business. You interact with a lot of people, you don’t want to offend anyone and because you’re busy, sometimes it’s hard to stay on top of every little thing you say and do. I’ll explain why this is an important time for change and what you can do.

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THE INNER MUSE AND RIGHTEOUS WARRIORS  

When you have the right brand, it sells itself. We’ve talked before about how far branding has come, how it no longer can start with the image and work its way inward. These days brands will be exposed very quickly if they don’t come from an authentic place.

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WARRIOR OF RECIPROCITY

In this episode, I point out one of the biggest problems in marketing. Showing up as a superficial, surface level version of yourself that is not allowing customers to see the real you. You need to break down the facade and show up authentically and as compelling as you really are. I offer you a way to check your website for yourself and how to solve it.

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THE LION KING WARRIOR  

I love a good ‘why’ story. I’ve shared before my story about Bergdorf Goodman and how I’ve become one of their most loyal customers. I like to share that story because it is part of the foundation of my love for customer service that goes above and beyond. As my guest today so wonderfully puts it, “customer service is not a department. It’s a mindset.”

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WARRIOR OF RECIPROCITY

At a photoshoot years ago, a little girl said to me, “You’re bossy.” At the time it set me back and made me consider whether it was true. Yeah, it was and still is true. Find out why being bossy isn’t so bad, why you should also be bossy and why it’s more important now to be bossy. Get your bossy on!

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