Author: jeffrey-shaw
THE CALM WARRIOR 
Many people think PR is either going to get you on the Today Show, or get you in magazines which hardly exist anymore. It feels like a mystery that couldn’t possibly work for them. As a result, they don’t attempt to engage in media relationships at all. But it’s time to reset our minds regarding PR.
THE CAPTAIN WARRIOR 
So much of our success depends on what’s going on inside and how we react to the challenges along the way. If you don’t work on your mindset, you’ll end up giving up when facing adversity. You might even be too afraid to start. Unless you spend time figuring out your ultimate goal, visualize that goal, and take action to accomplish it, you’ll find yourself spinning your wheels.
WARRIOR OF RECIPROCITY
You know the common term to level up your business? In this episode, I lay out the 4 levels of business development from zero to $1 million to everything in between. It’s only important that you reach the level YOU want to. You’ll gain an understanding of each level, what it may feel like to you at this level and how to level up if you chose to do so.
THE SERVANT WARRIOR 
We often think of wisdom as flowing downhill, but that’s not the case. Young workers and more seasoned employees have so much to offer each other, especially with the fast-paced changes in technology today. Instead of judging different generations, turn those feelings into curiosity so that you can learn. The world needs a different perspective on aging.
WARRIOR OF RECIPROCITY
The whole idea of work/life balance is a misnomer. Or is it even work/life balance that you strive for? Perhaps it’s more of a relationship between money and lifestyle. As you’ll hear in this episode, there’s a time to attain and a time to attune. And it very well may be that at different stages of life, while one is in attainment mode that work/life balance is a struggle. Whereas when one is in the attunement stage of life, you may be more interested in the relationship between the life you want to live and how hard you’re willing to work to support your lifestyle. Which begs the question- are you fitting life into work or work into life?
THE NEXT SMALL STEP WARRIOR 
There is no known answer to anything. We often look to “experts” to show us the way when we’re feeling insecure. But this can cause us to lose our intuition in the process. At the end of the day, you are what separates you and your product apart from others.
WARRIOR OF RECIPROCITY
Why has failure been glamourized? As if it’s some badge of honor, a rite of passage or something we need to go through as Warriors. It’s not. It’s all in how you look at it. I share how I look at “failure”, or don’t see it at all actually. You’ll understand once you listen and will realize you have far more control than you might think to see it as you chose. No more “fail fast” theories. You don’t need to fail fast. You can Master Fast.
THE DETERMINATION WARRIOR 
I’ve grown to have an aversion to the term “likemindedness.” If you only hang out with people who share your views, you’ll never be challenged. The bigger challenge is being around people who think differently and still being able to find alignment.
WARRIOR OF RECIPROCITY
The power of a single word. The power to change your perspective. My hope is that thinking in terms of thresholds as you go through changes in life, particularly in midlife, will help you embrace the process. Which can at times be painful, frustrating and scary. Perhaps it’s because you’ve been thinking you’re going through a transition instead of a threshold.
THE INNOVATION WARRIOR 
As most of you know, I’m a true systems guy. But not many people think of creativity as something that can have a system. Most assume that it’s something that “hits” you out of nowhere instead of something that you can plan out. However, there is a way to develop a process for creative problem-solving.
Get Jeffrey’s book!
In LINGO, serial entrepreneur, business coach, and host of Creative Warriors podcast, Jeffrey Shaw reveals how to make your business irresistible to your ideal customers by speaking their Secret Language.
