Category: Creativity and Innovation

THE WARRIOR OF CONFIDENCE   

I hesitated to discuss the journey to becoming a speaker because it is such a specific subject and, frankly, there’s a lot of content out there on it. However, there remains a lot of valuable information about the speaking industry that is still untapped and whether or not you are pursuing a career in speaking, understanding it can be valuable to all Creative Warriors. 

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WARRIOR OF RECIPROCITY

The process of gaining clarity seems like a never-ending process. But an essential one. We need to constantly learn how to say what needs to be said in our marketing and brand message in a more compelling and concise way. In this episode, I explain the difference between your core message and brand message and the journey of clarity.

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THE ASSESSMENT WARRIOR   

We often think of B2B as the opposite of B2C; where B2C is about serving people, B2B is serving a company. However, it is important to keep in mind that B2B is still B2H marketing- that is, Business to Human. I’m thrilled to take some time this week to unpack the nuances of the B2B world and the lessons we can learn from current B2B trends.

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WARRIOR OF RECIPROCITY

As the famous quote by Maya Angelou states, “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.” Never is this more important than in your brand message and customer experience. Find out the importance of how you make people feel in every stage of your business.

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THE FLEXIBILITY WARRIOR   

Some of you might know that I moved down to Miami from New York City in order to combine my love for city life, architecture, and a more relaxed pace of living. For me, Miami inspires me in more ways than one. Additionally, I’ve always known that my environment heavily informs my productivity and thus have always strived to create an optimal workspace that promotes both efficiency and creativity.

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WARRIOR OF RECIPROCITY

There are two episodes coming up where I speak to experts about setting up your work environment to inspire creativity, innovation and productivity. In this episode, I add to that conversation a couple tips about considering your health and well-being in your work environment. Equally if not more important in my opinion. Although it’s not an either/or. It’s all integrated–creativity, productivity, health, well-being. I hope you can apply my suggestions for your optimal life.

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THE HOURGLASS WARRIOR   

I love discovering new ways of thinking, especially if it means finding creative ways to view my business from a different angle. When things are going well it can be difficult to see the things that might be holding your business back. The question then becomes: what can we do to see our business with fresh eyes?  

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WARRIOR OF RECIPROCITY

There are many unique challenges to being an entrepreneur. The fact is that there’s a fine line, or no line, between ourselves and our business. Therefore, our mindsets can easily get in our way. We are constantly learning new strategies in business and can’t possibly find the time to keep up. We end up running all over the place trying to improve ourselves and apply more action in our businesses. What we need is a healthy, thriving entrepreneur ecosystem. 

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THE WARRIOR OF RESILIENCE   

Has social media ruined the meaning of engagement? Actually, social media is just the base camp for the type of engagement that is currently available to us. There is nothing wrong with getting ‘likes’ but humans are desperate for more. What do we do with these ‘likes.’ How do we build from there? Whether it’s taking care of employees or courting customers, it’s time we start striving for a higher level of connection.

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WARRIOR OF RECIPROCITY

Social media has diluted what engagement means. In the real world, engagement means creating real relationships. Not just capturing a “like” or a comment on a post. Engagement means to gain someone’s full attention and create a dialogue, a conversation and a relationship. What are you doing in your business to create real engagement with your customers? Listen in to see how important this is and how engagement is next level customer service. (more…)