There’s no doubt our businesses are experiencing a huge disruption with the pandemic and resulting economic slowdown. But if you look at the long history of disruptions you’ll see a few patterns emerge. One is to hang on. With patience, it will come around. Second is that you often end up with a hybrid model. Have a listen. There is likely more hope than you might be feeling right now. (more…)
Pivoting seems to be all the rage these days. Businesses talking about pivoting in order to thrive or survive during the pandemic and subsequent impact on the economy. I propose that most small businesses and self-employed business owners do not need to make a pivot. They need to evolve instead. Listen in to understand the important difference for you and your business.
Let’s be realistic. When you’re self-employed, there are times you work for less than your full value. In this episode, I lay out an actual, realistic process to determine how much less than your full value you should accept and when to say no. The intention is to make you feel empowered, not ashamed. (more…)