Do you have to sacrifice the integrity of your creativity to sell what you are offering? Can you be a creative person in business AND a good sales person? Must we choose between being good at what we do and being good at selling ourselves? Would you prefer someone else do your selling? Sales don’t have to be a right brain and left brain conflict.
We can find a balance that wholistically serves us. Today we’re exploring these questions, and much more so we can bridge the gap of sales discomfort with Dan Englander. Dan is a New York-based entrepreneur and founder of Sales Schema who spent a lot of time as a sales guy in a den of creatives and now spends his time helping others through his online and consulting service.
He’s also the author of Mastering Account Management and The B2B Sales Blueprint. Previously, Dan was the first employee for the startup IdeaRocket, ultimately becoming the premier studio for high-end animated explainer videos. We’re also told he’s a decent guitarist and makes a mean paella.
“Your biggest competitor will always be your customer doing nothing.”
Dan is generously offering us his book Mastering Account Management- guide to selling while serving. Check out Creative Warriors Gifts Page where you can grab Dan’s offer as well as check out the free gifts from previous guests.
Propel your business forward and register for Week of The Warrior for free. A 7-day mini-course to learn how to leverage your creative powers.
Affiliate Links: Disclosure of Material Connection: Some of the links in the post above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”
In LINGO, serial entrepreneur, business coach, and host of Creative Warriors podcast, Jeffrey Shaw reveals how to make your business irresistible to your ideal customers by speaking their Secret Language.